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Welcome to Collegiate DECA ENGAGE 2018! This site will serve as your information hub for your time in NYC. You can access the schedule for your track, directions to off-site experiences and information about speakers. You will also find announcements and updates here throughout the conference.
Friday, November 9 • 10:45am - 11:45am
Marketing a Cloud-Based Product

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In today's world where facts are available instantly, the competitive advantage goes to individuals who can solve complex problems. This kind of thinking is best taught through rich, detailed, visual simulations which pack years of experience into hours and days. Compared to older, passive methods such as watching videos or reading text, learning through simulation is more appealing to students, easier for teachers, and more effective in achieving useful skill development. See how Knowledge Matters markets their products both inside and the education industry and to organizations seeking training tools as well.

Speakers
avatar for Jeff Rutherford

Jeff Rutherford

Marketing Director, Knowledge Matters
Jeff Rutherford is the Marketing Director at Knowledge Matters, a longtime DECA partner. Knowledge Matters is the leading provider of cloud-based, educational simulations for business (food service, hospitality, retailing, sports management and manufacturing) and personal finance... Read More →


Friday November 9, 2018 10:45am - 11:45am EST
Herald 481 8th Ave, New York, NY 10001